Producing food in a way that maintains clean and healthy ecosystems is somewhat required. Producers have very few requirements to protect biodiversity. There are some requirements relating to the way that resources (such as water and energy) are used and where they come from. In terms of processing, packaging and transporting food — this label doesn't require waste or pollution to be minimised.

There are some requirements for producers to produce food that is healthy, nutritious and safe to eat. There are a small number of requirements regarding the rights, treatment, pay and opportunities of workers. This label doesn’t require food to be produced in a way that benefits communities.

There are some requirements relating to the quality, independence, and timings of inspections. Food producers have a small number of requirements to monitor and evaluate their impact on the planet, people and animals. This label has a small focus on increasing understanding and enabling improvements to the way food is produced.